You will become a part of the happenings;you will simultaneously experience them
The Genesis of Performance Art
In 1959, American artist Allan Kaprow sent out invitations for his debut show at Reuben Gallery with a captivating proposition: “You will become a part of the happenings; you will simultaneously experience them.” He described the show as “something spontaneous, something that just happens to happen”. The audience, unaware of what awaited them, arrived at the venue with only one instruction: no smoking or leaving during the event. Upon reaching the second floor of the gallery, they were given detailed directives, orchestrating their seating and movements across three segmented spaces of the gallery. This format allowed viewers to adopt various perspectives...